04Monthly plan
Fractional Marketing Team
One team owns your marketing: plan, content, distribution and numbers. You approve and get back to work.
Who it's for
Founders who need a marketing department but aren't ready to hire a strategist, a writer, an editor and a social media person.
What's usually included
- A strategy lead who joins your monthly planning
- Writers, editors and designers working from one content plan
- Content across the platforms your customers actually use
- Launch and campaign support for courses, programs, events or a new branch
- One tracker for enquiries, reach and what is working
- A monthly review with you, and a plan for the next month
Your plan is built after a discovery call, so the exact list may change.
How a month runs
Same cycle every month, so you always know what's next.
Week 1
We: Monthly call, content plan, topics and scripts
You: Join a 45-minute call. Approve the plan.
Week 2
We: Shoot planning and shoots, or collecting your material
You: Show up for the shoot, ready from our brief.
Week 3
We: Edit, write, design, repurpose
You: Approve the month's content in one batch.
Week 4 on
We: Post, schedule, reply to comments, network
You: Nothing, unless an enquiry comes in.
Month end
We: Report and next month’s plan
You: Read a one-page report.
Next service
Content Planning and Scripts
Start here